Roger David, popularly referred to as Bohemia, celebrated the success of fellow singer Meesha Shafi in the Coke Studio 2020 opener, Na Tuttya Ve.
Bohemia took to Twitter on Sunday, lauding the show’s ‘perfect start overall, and said, “Coke Studio is off to a great start and who knew Meesha Shafi could drop that fire!
This season, after eight long years, the Pakistani-American rapper and record producer will make his own return to CS.
Whereas CS 2020 released a bang on Friday, with three tracks produced by none other than Rohail Hyatt, including Na Tuttya Ve, Jaag Rahi and Dil Khirki.
The first to go on air was Shafi’s Na Tuttya Ve, which is also an all-female anthem, featuring six female singers, including Fariha Pervaiz, Sanam Marvi, Zara Madani, Wajiha Naqvi, and Sehar Gul Khan.
A tale of courage and an unbroken heart was shared on the five-minute track. “There’s no aggression in this song,” Shafi said in the promo video of the aforementioned number. “The song is just from a woman’s perspective. That how can a woman be nothing but an honour, to whom Allah has bestowed such dignity.”
We see the Aaya Lariye singer rapping (one that she wrote with celebrated musician Shuja Haider) at the last minute of the newly released track about sexism and how social expectations typically force women’s aspirations to take a backseat. “Iss reet riwaaj ne rol ditti har heer sassi sohni (These rites and customs have crushed every heer, sassi and sohni),” Shafi raps.
Sensitivity is not a flaw, it is a power, and Na Tutteya Ve is about this viewpoint, speaking about her rap, producer Hyatt shared on social media. For this album, I originally approached Meesha Shafi, but we both agreed that if it came from all the female artists of the season, this message would be conveyed better and she graciously gave up her solo song for the common good! Magnificent gesture. The demo sounded really R&B in one version and that’s where the inspiration for the rap part came from. The sound subsequently became more conventional, but because it was so strong, we kept the rap element.